The 7-Step

Creative
Process

Every project begins with an idea—sometimes clear, sometimes still taking shape. Whether it’s for an event, a training, or a message you want to visualize, I help turn your thoughts into engaging, meaningful visuals—step by step.

Illustration synthétique du processus créatif collaboratif, montrant les étapes clés du projet mené avec le client, de la prise de contact à la finalisation.

1

Illustration de la première étape du processus créatif : rencontre initiale, échanges et découverte du projet avec le client.

  • This is where it all begins. You share your ideas—even if they’re still fuzzy—and explain what you’re hoping to achieve. Whether by video call, phone, or email, we’ll clarify:

    • The type of project (live illustration, custom visuals, infographics, etc.)

    • The context (event, training session, internal or external communication)

    • The goal (to inform, explain, summarize, or engage)

    • The format (print, digital, web)

    • Your audience and any constraints

    The aim is to fully understand your needs so I can propose the best creative solution.

2

Illustration de la deuxième étape : formulation d’une proposition adaptée et d’un devis personnalisé en fonction des besoins du client.

  • Based on our conversation, I’ll send over a clear, tailored proposal outlining:

    • The scope of work and format(s)

    • A suggested timeline

    • The deliverables

    • Pricing

    Once approved, we’re ready to get started!

3

Illustration du brief créatif et de la structuration du projet, définissant les objectifs, les attentes et les contraintes créatives.

  • Here’s where we lay the groundwork. You send me your content (slides, text, visuals, videos—whatever you’ve got), and together we:

    • Identify the key elements to include

    • Define the tone, visual style, and brand guidelines

    This step sets a solid visual foundation to build from.

4

Illustration de la phase exploratoire : recherches graphiques, croquis préparatoires, variations visuelles et intentions partagées.

  • For illustration projects, I’ll create a preliminary sketch or layout that gives you a clear idea of the overall composition and key content. You’ll validate this before we move on to final artwork. For live sketchnoting, this step may include:

    • Creating a visual structure or template

    • Gathering background info on the event (agenda, theme, etc.)

    • Identifying the main messages to capture on the day

    This is the moment to adjust things before the real drawing begins.

5

Illustration de la cinquième étape du processus : réalisation visuelle ou captation graphique, selon la nature du projet.

  • Now the visuals come to life:

    • Live sketchnoting / graphic facilitation: I draw in real time at your event—either in-person, online, or based on a recording.

    • Custom illustrations / infographics / maps: I work in-studio from your content, with care and precision.

    Depending on the project, we may schedule check-ins to ensure everything’s on track.

6

Illustration de la finalisation du projet : ajustements finaux, validation client et livraison des livrables.

  • This is the moment to adjust things before the real drawing begins. Once the visuals are complete, I polish and deliver them in the formats you need:

    • High-resolution files for print

    • Web-optimized formats for digital use

    • Adaptations or variations upon request

    You’ll receive visuals that are ready to use and rich with meaning.

7

Illustration de l’étape de suivi post-livraison : retours, retouches éventuelles et échanges pour assurer la pérennité du projet.

  • Once your visuals are delivered, I’m still here if you need a hand—whether it’s…

    • guidance on how to share them

    • adapting them for a new format

    • or imagining what’s next

    Small tweaks are always possible, and if you need bigger changes down the line, I’ll be happy to provide a quote.

FAQ

  • There’s no one-size-fits-all here—prices vary depending on the project type, level of detail, turnaround time, and usage. I’ll always send you a clear, personalized quote so you know exactly what to expect. Just drop me a message and we can talk it over!

  • No pressure—you don’t need to have everything figured out. We’ll start by chatting about your message, who it’s for, and what you want to get across. From there, I’ll help you choose the best format: a visual map that tells a story, a summary that clarifies, an illustration that explains, or a live sketch that captures the moment.
    Every idea has its own visual voice—my job is to help you find yours.

  • Once the project’s complete, you’ll get visuals that are ready to use across all your channels—print, web, social media, and more. I make sure every file is clean, clear, and optimized for your needs.

  • Definitely. Most of my work is done remotely, and it runs smoothly thanks to email, video calls, and a solid process. No matter where you're based, we can make it work without a hitch.

  • It depends on the scope and complexity of your project. Some visuals take just a few days, others may need a few weeks. We’ll talk it through and agree on a timeline that works for you.